by Jeff Foley – A product marketing function is responsible for all outward communications about the product offering. Whether it’s guiding content creators, generating a story for sales, or translating developer-speak into business terms, you’re at the nexus of an array of cross functional activities.
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by Ellen Gottesdiener – The Product Canvas can help address a number of challenges as you transition to a product-centric organization. You may want to take a step back to rethink your product strategy.
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by Charu Manglani – Artificial Intelligence (AI) has invaded nearly every sphere of our lives. It is the hidden force of math suggesting the best route on google maps or what to watch on Netflix and Amazon Prime Video.
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