Learn the various analytics platforms, their strengths/weaknesses and how you should think about your “stack” based on your product
Thank you for registering for tonight's BPMA event "Optimizing Your Product Analytics Stack." Please click the link below after 6:25PM to join the event:
https://zoom.us/meeting/register/tJIude-qrjgjG9YqV5Y_cQ0Apeu6fBkr01zj See you soon, BPMA Events Team
You know you need to have robust usage data collection for your application and you have Google Analytics in place but you’ve been putting off doing a feature gap assessment between Heap, mixpanel, hotjar and the whole host of other products out there…..And now Q1 has come and gone and you still don’t have the analytics tooling you want in place – You’re in good company, maybe we can help!
Join BPMA and Greg Achenbach, VP of product at PredictAP (formerly VP of product at Uberflip & SnapApp), for an evening discussing the various analytics platforms, their strengths/weaknesses and how you should think about your analytics “stack” based on your product & goals.
If you’re a new Product Manager looking to learn something new or an experienced Product Manager looking to level up your data collection – you’ll find value here.
Next Day Take Aways:
Know how to think through a goals first approach to identify what kind of analytics you need today and which ones you can put off, for now
Know how to think about your product’s lifecycle and what that means for your analytics tooling/stack
Know best practices for how to get executive buy in to pilot an analytics tool
Agenda:
Welcome, Intros & Overview | 6:30-6:45
Presentation of methods, tactics and strategies for analytics tooling | 6:45-7:45
Q&A | 7:45-8:00
Optional peer networking | 8:00 +
Our Speaker:
Greg Achenbach, Currently VP of product at PredictAP (formerly VP of product at Uberflip & SnapApp)
